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Welcome to the Chair of International Marketing

* *  NEWS & JOB OFFERS * *

15.02.2012 *JOB OFFER* Henkel is offering two interships in Brand Management in two different fields. Please click on the job offer of interest to view a detailed description: Beauty & Personal Care CEE |Landry & Home Care CEE

14.02.2012 *JOB OFFER* GfK Austria is searching for a Market Research Consultant in the field of custom research (mobility, business & technology). For more information please click here

13.02.2012 *JOB OFFER* DURST Phototechnik Digital Technology is searching for a product manager. If you are interested, please click here for more information.

10.02.2012 On Marc 26, 2012, the CarreerVenture information technology spring 2012 is taking place in Muenchen, Germany. The event offers the opportunity to conduct interviews with representatives of attractive employers. If you consider the participiation, please apply here. Deadline is February 29.

07.02.2012 *JOB OFFER* Regional Medien Austria (RMA) is offering an intership in marketing and internal communication. If you are interested, more information can be found here

23.01.2012 *JOB OFFER* The Alpen-Adria-Universität Klagenfurt is offering a full-time position as post-doc assistant in Marketing and International Management. Deadline is February 15, 2012. For more information please click here.

10.01.2012 Univ.-Prof. DDr. Adamantios Diamantopoulos has been awarded with the 2012/2013 “Joseph A. Schumpeter Fellowship” by the Schumpeter Gesellschaft, which supports a research stay at Harvard University during the next academic year. For more information please visit www.schumpeter-gesellschaft.com .

12.12.2011 Dr. Eva Oberecker, a former student at the Chair of International Marketing, was awarded with the "Award of Excellene 2011" for her outstanding dissertation. Besides a reward of € 2500,-, the award will be handed over by the federal minister of science & research o. Univ.-Prof. Dr. Karlheinz Töchterle.

10.10.2011 Two Best Paper Awards at the Markentag 2011: Prof. Dr. Christina Sichtmann was awarded for her research on "Extending Service Brands - Drivers of Success" and Marc Herz was awarded for his research on "Implicit Country Attitudes and Their Automatic Effect on Cognitive and Affective Dimensions of the Brand Image" at the Markentag 2011 that took place at Berlin.

14.07.2011 Prof. Dr. Christina Sichtmann was awarded the Wirtschaftskammerpreis 2011 by the Wirtschaftskammer Wien to support a research project with the title "When cultures meet - When are intercultural service encounters successful?". The project aims at structuring the problem of intercultural service encounters and analyzing the status quo of literature and managerial practice in this field. 

06.07.2011 Univ.-Prof. DDr. Adamantios Diamantopoulos was nominated as Senior Fellow 2011 by the Dr. Theo and Friedl Schöller Research Centre for Business and Society at the Friedrich-Alexander-University Erlangen-Nürnberg and granted € 50.000,- for his research project "Consumers' price-related responses to country-of-origin, region-of-origin and brand-specific cues: cognitive and affective dimensions". The research project will be carried out in cooperation with the Lehrstuhl für Marketing Intelligence (Prof. Nicole Koschate) at the University of Erlangen Nürnberg thus further strengthening existing research links.

18.04.2011 Univ.-Prof. DDr. Adamantios Diamantopoulos received the Outstanding Paper Award at the Emerald Literati Network Awards for Excellence 2011 for the article entitled "Evaluating the effectiveness of brand positioning strategies from a consumer perspective" (European Journal of Marketing, Vol. 44, No. 11/12, 2010, pp. 1763-1786).

25.01.2011 Dr. Petra Riefler was awarded as a Highly Commended winner of the 2010 Emerald/EFMD Outstanding Doctoral Research Awards in the Marketing Research category (sponsored by the European Journal of marketing). We congratulate! 


Institut für Betriebswirtschaftslehre
Lehrstuhl für Internationales Marketing

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1210 Wien
T: + 43-1-4277-38032
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Universität Wien | Dr.-Karl-Lueger-Ring 1 | 1010 Wien | T +43-1-4277-0