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 Dr. Maja Arslanagić-Kalajdžić
 Assistant Professor
 Oskar-Morgenstern-Platz 1, 1090 Vienna
 Room 05.637
 Phone +43 1 4277-38039
 Fax +43 1 4277-838039
 e-mail: maja.arslanagic-kalajdzicunivie.ac.at
 Office hours: on appointment


Maja Arslanagic-Kalajdzic joined the University of Vienna in October 2016 as a Post-doc Researcher/Assistant Professor in the Chair of International Marketing. She holds a PhD in Marketing from University of Ljubljana (SLO), Faculty of Economics. She has been awarded by the Rector of the University of Ljubljana for the best study achievement in her PhD work. Prior to joining University of Vienna, Maja has worked as an Assistant Professor in Marketing at the University of Sarajevo, BIH.


Her current work lies in the area of marketing accountability, perceived value, and global branding. She and her co-authors published their work in a number of internationally renowned journals such as: International Marketing Review, Industrial Marketing Management, and Journal of Business Ethics.

She has also served as an ad-hoc reviewer for the Industrial Marketing Management, International Journal of Advertising, South East European Journal of Economics and Business, EMAC, AMA and AIB conferences. 

Maja was one of the Conference Committee Chairs of the 7th EMAC Regional Conference in Sarajevo, Bosnia & Herzegovina.

Awards & Distinctions

(2016) Rector’s Award, University of Ljubljana

(2016) AIB Area Scholar Fellow

(2014) The European Advertising Academy best paper award at the ICORIA 2014 Conference

(2012) PhD Scholarship, University of Ljubljana

Institut für Betriebswirtschaftslehre
Lehrstuhl für Internationales Marketing

Oskar-Morgenstern-Platz 1
1090 Wien
T: + 43-1-4277-38032
F: +43-1-4277-38034
Universität Wien | Universitätsring 1 | 1010 Wien | T +43-1-4277-0