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12.04.2022
12.04.2022
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Recent Publications
Showing entries 249 - 252 out of 264
Diamantopoulos A, Smith GW, Grime I. The Impact of Brand Extensions on Brand Personality: Experimental Evidence. European Journal of Marketing. 2005;39(1-2):129-149.
Balabanis G, Diamantopoulos A. Domestic Country Bias, Country-of-Origin Effects, and Consumer Ethnocentrism: A Multidimensional Unfolding Approach. Journal of the Academy of Marketing Science. 2004;32(1):80-95. https://doi.org/10.1177/0092070303257644
Winklhofer HM, Diamantopoulos A. A Model of Export Sales Forecasting Behavior and Performance: Development and Testing. International Journal of Forecasting. 2003;19(2):271-285. https://doi.org/10.1016/S0169-2070(01)00146-7
Diamantopoulos A, Bohlen GM, Schlegelmilch B, Sinkovics RR. Can Socio-demographics Still Play a Role in Profiling Green Consumers? A Review of the Evidence and an Empirical Investigation. Journal of Business Research. 2003;56(6):465-480. https://doi.org/10.1016/S0148-2963(01)00241-7
Showing entries 249 - 252 out of 264