News & Events

Recent Publications

Kadić-Maglajlić S, Boso N, Micevski M. How Internal Marketing Drive Customer Satisfaction in Matured and Maturing European Markets? Journal of Business Research. 2018 May;86(May):291-299. Epub 2017 Oct 7. doi: 10.1016/j.jbusres.2017.09.024

Sichtmann C, Micevski M, Halkias G. Country Stereotypes and Their Influence on Attributions in Intercultural Service Encounters. In Proceedings of the 47th European Marketing Academy Conference. Glasgow. 2018