Recent Publications

Showing entries 45 - 48 out of 220
Egger M, Florack A, Diamantopoulos A, Halkias G. The early gaze catches the consumer: the role of attention on country of origin cues in a screening and an evaluation phase. 2019. Paper presented at NeuroPsychoEconomics Conference 2019, Rom, Italy.
Szöcs I, Diamantopoulos A, Florack A, Egger M, Kolbl Z. The Interplay between Country and Brand Stereotypes in Predicting Consumer Outcomes. 2019. Paper presented at Annual Meeting of the Academy of International Business, Kopenhagen, Denmark.
Halkias G, Diamantopoulos A, Florack A. When Country Competence Backfires: Stereotype-Driven Emotions and the Dark Side of Envy. In Proceedings of the 48th European Marketing Academy Conference. Hamburg. 2019
Kolbl Z, Diamantopoulos A, Arslanagic-Kalajdzic M, Zabkar V. Effects of Value and Risk Perceptions on Purchase Intentions for Global Brands: Evidence from Three European Countries. In 9th EMAC Regional Conference. Prague. 2018
Showing entries 45 - 48 out of 220