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Davvetas V, Diamantopoulos A, Zaefarian G, Sichtmann C. Ten Basic Questions About Structural Equations Modeling You Should Know the Answers To - But Perhaps You Don't. Industrial Marketing Management. 2020 Oct;90:252-263. doi.org/10.1016/j.indmarman.2020.07.016
Diamantopoulos A, Egger M, Florack A, Gidaković P, Kolbl Z, Szöcs I et al. On the Interplay of Brand Origin, Brand and Brand User Stereotypes. In Proceedings of the 11th EMAC Regional Conference. 2020
Diamantopoulos A, Matarazzo M, Petrychenko A. One More Time: Does Country Image Influence Consumers' Willingness to Pay? In Proceedings of the 11th EMAC Regional Conference. 2020
Sichtmann C, Bourdin D. The Relationship between Service Staff Accents and Customer Participation: An Examination of Mediators. In Proceedings of the 11th EMAC Regional Conference. 2020