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12.04.2022
12.04.2022
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11.01.2023
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Recent Publications
Showing entries 261 - 264 out of 264
Diamantopoulos A, Winklhofer HM. Managerial Evaluation of Sales Forecasting Effectiveness: A MIMIC Modelling Approach. International Journal of Research in Marketing. 2002;19(2):151-166.
Diamantopoulos A, Siguaw JA. The Impact of Research Design Characteristics on the Evaluation and Use of Export Marketing Research: An Empirical Study. Journal of Marketing Management. 2002;18:73-104.
Diamantopoulos A, Winklhofer HM. Index Construction with Formative Indicators: An Alternative to Scale Development. Journal of Marketing Research. 2001;38(2):269-277. https://doi.org/10.1509/jmkr.38.2.269.18845
Balabanis G, Diamantopoulos A, Melewar TC, Mueller RD. The Impact of Nationalism, Patriotism and Internationalism on Consumer Ethnocentric Tendencies. Journal of International Business Studies. 2001;32(1):157-175.
Showing entries 261 - 264 out of 264